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Saturday, January 15, 2011

ICC World Cup 2011 Song ‘De Ghuma Ke’ Getting Amazing Responses

The composition of Shankar-Ehsaan-Loy, ‘De Ghuma Ke’ has been receiving overwhelming response from the listeners. It’s a World Cup 2011 theme song released on New Year 2011, a peppy foot-tapping number. The song has already got around 7,000 hits on YouTube. The World Cup is starting Feb 19, 2011 and the song will be performed at the opening ceremony in Bangladesh.
According to reports, the song has become quite popular among the youths and cricket enthusiasts within barely two days of its release. Many, who have heard the song, have placed it above the Commonwealth Games anthem which was composed by A R Rehman.
The lyrics of the song have been written by Manoj Yadav. He peppered ‘De Ghuma Ke’ with commonly used Hindi terms like, aare paare (this way or that), guthi gutham (fisticuffs), juta hausla badla faisla (buck up and change the game) and jiyo khiladi wah re wah re.
Shankar-Ehsaan-Loy
As per the reports, De Ghuma Ke will also be dubbed in Bengali and Sinhalese as India is co-hosting the event along with Bangladesh and Sri Lanka.
Shankar, delighted with the opportunity said, “We are very proud that we got the opportunity to make this ICC World Cup song and along with O&M (Ogilvy and Mather) and our lyric writer Manoj Yadav, we composed the song. This is for three countries. It’s going to be dubbed in two languages.”
“We were looking at various ideas to determine what direction we can take because we wanted to make a fun song, a dhamaal song on which people can dance, they can sing and we wanted to use more of a colloquial term, which was an idea that came in late. Initially, we were looking at a regular dance song and by chance we coined this phrase De Ghuma Ke. Everyone got excited and said why not make a song around the phrase,” he added.

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